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New, smaller companies like this Californian marque will make a name for themselves in the electric age

The automotive landscape is changing fast and we remain convinced that some of the established players will fail as they struggle to adapt their business model to the electric age. In their place will come new, smaller and more nimble companies which have none of the legacy costs or historical investments in ICE architecture. Here’s one; Lucid is a Californian marque and The Air is its first offering. 100kWh battery as standard (this is the highest spec battery size in the Tesla range) with motors delivering 1000bhp.

The batteries come from Samsung and there is talk of a 130kWh battery option which will give a real life range of around 400 miles. Range anxiety truly ends there….

Have a look here.

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